Why Choose Us?
- One on One Attention
- Get more visitors to your web site
- Improve your conversion rate
- Get better page rank on search engines
- Learn which keywords are best for your marketplace
- Create successful e-mail marketing program
- Integrate social media and traditional marketing to your web site
- Marketing through Affiliate Marketing Programs
- Press Release Program
- Quality Link Building
- In House Web Site Design, Development and Marketing
- Develop Newsletter Campaigns
- Branding, re-Branding or Secondary Brands
Internet marketing works best by understanding the components.
Search Engine Optimization (SEO)
SEO should be a percentage of your overall budget. Good optimization is a combination of publishing good content, including images and or video. Links and media should be tagged with descriptions and alt tags. Each important page should be optimized by a professional.
Extracting keywords from your page copy and including those keywords in your meta tags. The image is a sample of meta tags, created from a page about gold coins. Remember the keywords were extracted from the page content.
Paid Ads, AdWords, Content Ads, Mobile Ads, Banners, Paid Inclussion...
Which is right for you?
 Market Research shows that "searchers" are much more savvy, than years past, and are more likely to click on paid ads rather than an organic search results.
Many times we hear from clients that the paid ads they placed didn't work. These ads were linked to a home page that may not have been properly optimized or prepared.
We have created many successful ads and landing pages for our clients.
The first rule of marketing is "know your competition"
Researching your competition can give us an understanding of how to compete in your marketplace or channel of business. Once we determine the keywords and keyword phrases your competition is using to market their products or services, we can make recommendations for the type of internet marketing you will need to compete and succeed.
Controlling Your Costs
Learning how to control your marketing costs, both in time and investment. For example SEO marketing can be expensive and take time for search engines to find you or not. Paid ads (PPC) can be up and running, same day with guaranteed placement. If you decide to go with PPC you should know how to control the content of each ad, costs, best time to run the ads and the web page each ad links to.
A landing page with a great offer will have to be prepared and implimented on your website for this test. You may need to test several offers before you discover which works best. Our recommendation is to work with a small PPC budget while you develop your SEO marketing.
Regardless of which method you choose paid or SEO marketing here are some basics you'll need to know.
- Make sure your website is professional looking and meets with www3 standards
- Your pages should load as quick as possible
- Your message should be clear and focused
- The offer should be compelling and not misleading
- If purchases will be made on your website make sure the payment method is secure
- Check for mobile compatibility if necessary
- Create an affilitate program
- Start a backlink strategy with reputable websites. Periodically check those links to make sure they
are not a threat to your visitors.
- Add a social media link/s
- Add a good set of meta data
- Add an interactive component
The list above is only a small sampling of what we can offer. Contact us for an evaluation of your marketing needs
Social Network Marketing
 Social network marketing is an ever changing area. We focus on the needs of our clients, realizing that some clients target consumers, resellers, b2b, direct marketing and so on.
Facebook, Twitter, YouTube, Blogs are the common methods and you should have a presence on those websites. However we find niche social networks for our clients that focus on specific targets for thier products and services. This is where we are differ from our competitors. We can show you alternative social network marketing techniques other than than the usual.
If you would like us to analyze your website call 310.577.8660.
Written reports are available
|
